Why marketing attribution is both a challenge and a necessity
As the B2B customer journey becomes ever more digital,...
Read More
Everything You Need to Know About Cognitive Analytics
Along with the question of what is cognitive analytics,...
Read More
Creating Retail Agility Requires a New Way to Think about Data
Creating Retail Agility Requires a New Way to Think...
Read More
Major digital marketing trends to keep in mind in 2022
For the past decade, the world has revolved around...
Read More
3 Top MarTech Outcomes That Marketers May Forget to Focus On!
Using better martech choices to drive overall business goals...
Read More
Questions During Software Demo
Digital experience platforms are hot right now. That’s because DXPs,...
Read More
Artificial intelligence in digital ecosystem is essential for transformation
In the past few years, AI has evolved to...
Read More
Customer retention and business revenue
In the age of easily distracted consumers, engaging prospects...
Read More
Companies Using Automation Expect to Double in 22
In the 2022 Customer Experience Automation Impact Study, ActiveCampaign, a leader...
Read More
Enable personalization in impersonal experiences
Marketing personalization can offer brands a competitive advantage by...
Read More
Data-driven decision-making is the foundation of successful CX
How marketers can improve their decision-making processes using automation....
Read More
Top Questions to Ask During Franchise Validation
The information you will learn by asking questions during...
Read More
Immigrant Business Owners Are Key to Supercharging our Economy
Foreign-born entrepreneurs are crucial to a robust economy, but...
Read More